These latest statistics about time spent on smartphones will surprise & amaze you!

How much time do people spend connected to digital media in 2019? For smart phones & other mobile devices (iPads, tablets etc.,) the answer you’d expect is “plenty” but this latest survey reveals significant changes in people’s viewing habits.

(Article by Andrew Hutchinson published on socialmediatoday.com 25 July 2019)

In what will come as no surprise, people are spending more time than ever on their mobile devices, and logged on to social media platforms.

Do you spend 2 hours and 23 minutes per day on your favourite social media channels?!

But what’s interesting to note is how our habits have changed over time, and how our digital behaviors vary by age group.

The infographic below shows a range of stats and insights on digital media usage which can help better inform your strategic approach.

NB. These results are for US consumers who generally are the slowest to adopt new technologies when compared to Europeans, Australians & New Zealanders. So the implications for Barrington Coast businesses are even more impactful than those shown on the graphic.

Read the full article here.