Everything you need to know about Google My Business.
(By Emma Brown published on www.blog.hootsuite.com 15 Mar 2018)
First thing first, what is Google My Business?
Essentially, Google My Business is a business listing service. It’s a free service that every small business owner should know about and use. Through Google My Business, you can control the information displayed for your business across all of Google’s services including Google Maps. If you change a piece of info in Google My Business, like your hours or location, it will automatically update everywhere.
Why should you care about Google My Business? Users don’t simply look things up on the internet, they Google it. Over 3.5 billion searches are made every single day on Google, so you want to make sure you can be found.
There are a multitude of reasons to use Google My Business:
- It’s simple and easy to use;
- It’s important for SEO;
- It gives you a competitive edge;
- It can boost engagement;
- Google My Business is like a mini website;
- It includes analytics;
- It’s free!
Tips for using Google My Business:
- Claim your Google My Business page;
- Fill out everything;
- Add images;
- Treat it like an extension of your social media;
- Add value
Read the full article at blog.hootsuite.com